More than 10,000 agents across Australia, New Zealand, and America have discovered a better way to publish, at scale, eye-catching, automatically created and highly targeted ads to Facebook, Instagram and the Google Display Network with a single click. It’s called ListingLogic, and it’s a game changer.

ListingLogic gets your ads in front of more people by targeting highly active segments of property buyers and sellers using an advanced targeting algorithm.

“For us it is a big breakthrough being able to cost-effectively access our targeted demographic in our marketplace,” says Ian Spurle, General Manager Ray White Runaway Bay Group.

It’s no secret that social media is more cost-effective way to advertise property, and also an obvious way of tapping into passive and emotional buyers that may not yet be searching for property on the portals. However, it is hugely time-consuming to create and manage effective advertising campaigns, and expensive to outsource.

ListingLogic give agents a marketing edge. It provides an automated solution for quick and cost-effective advertising on social media to help agents find more buyers, get more listings, & deliver better outcomes to vendors.

An in-house ad campaign manager without the expense

ListingLogic streamlines the creation of highly-targeted ads for listings, agencies and agents using specially optimised campaign workflows and publishes them to potential buyers in your targeted geographic areas.

“It is part of the engine working the background that we don’t have to worry about,” says Josh Hommelhoff, Ray White Carnegie.

ListingLogic also keeps vendors in the loop with real-time reports that show how the campaign has performed – providing a quality engagement tool between vendor and agent.

“The reporting is excellent. We are able to track day by day, hour by hour, minute by minute, the progress of the campaign,” commented Sebastian Ross, Ray White Runaway Bay Group.

It’s a win-win, benefiting both agents and vendors

Wiltar JaJaw, Principle Ray White Mt Druitt is seeing the benefits of increased personal exposure in his local area.

He says “I definitely think ListingLogic is helping to elevate my profile within the local community. It is time efficient, cost efficient, and it builds your personal brand and profile which is very important and essential in a forever changing market.”

Steve Lovegrove, Principle Professionals Rotorua has noticed an uplift in traffic to his listed properties.

“We are increasingly seeing our ListingLogic campaigns driving the numbers of people to our open homes. That is a very clear result that we are seeing from it,” says Steve.

Nicole Miller, Managing Director Ray White Pakenham is really excited with how respective their clients are to advertising on social media and the ListingLogic solution.

“Our clients have jumped all over it. They were really looking for a more cost-effective option to advertise properties, and Listing Logic has given that to them and given it to them in spades”.

That’s the beauty of advertising the ListingLogic way – every campaign helps increase brand awareness, to help you impress potential vendors and win more listings.